2 out of 3 babies have dry skin. Baby skin is 3 times thinner than adult skin and hence loses moisture very fast. The NEW JOHNSON’S® Baby Cream which Nourishes and hydrates up to 24 hours and helps keep Baby skin soft and gentle all day long.Its fast absorbing formula contains rich emollients that help moisturize and preserve baby skin’s natural softness to protect your baby from chapped knees, rubbed elbows and tender nose